Full Circle at NZ Fashion Week 2025

Opening night at NZ Fashion Week 2025 was nothing short of magical. The Retrospective 20 Year Archive Show transported us back through time, celebrating the designers, the craft, and the unforgettable moments that have shaped New Zealand fashion over the last two decades.

For us, it felt especially poignant. Cush was one of the founding footwear designers on those very first runway shows back in 2001, supporting iconic names like WORLD, Adrian Hailwood, Stage of Grace, Cybele, and Jimmy D. Although not all of these designers were present in this year’s line up, the show was a powerful reminder of their influence and the vibrant fashion legacy they helped create.

To witness two decades of style, innovation, and creativity unfold on the runway was to feel the heartbeat of New Zealand fashion. And to be part of it once again...even in a small way was a moment of pure pride.

It feels like things have come full circle. From the early days of supporting the very first NZFW runways to being present at this 20-year milestone, we’re reminded of how deeply our story is woven into the fabric of New Zealand fashion history.

Here’s to the next chapter, and the many more circles of style still to come.

xx Cushla Reed
FOUNDER + DESIGNER

Photo with Pieter Stewart and Adrian Hailwood